One particular product that is both humorous and serious is Boudreaux's Butt Paste. This product is essentially a diaper rash cream with a comical name. I decided to take a stab at re-design the packaging because I felt the illustration of the baby was a bit on the rough side. (no offense Butt Paste Artist) Anyway, after a rather funny yet serious brainstorming session, I came up with this.
